We offer a range of personalised services to fashion clients from inception to delivery and our strategies and plans deliver the desired results in terms of brand awareness and developing business potential. Continue reading

General

Strategic planning, attention to detail and strong relationships are the foundations of our work, and these beliefs are strongly reinforced by our team. We are guided by this philosophy when planning PR strategies, pitching in stories and placing product across print and online media. We understand that all touch points of a brand must be in sync to maximise our client’s messages and work closely with each brand’s sales, marketing and design teams to deliver ongoing and slick product campaigns with commercial success. We command a level of respect from our press contacts whilst constantly maintaining the trust of our clients, and use these assets to build a web of influence in the sphere’s that we work in.

It is important to us that clients receive a palpable return on investment, we achieve this through quality coverage, whether print or online, blogger and digital platform placements along with celebrity dressings. From getting products on shopping pages and in shoots, to devising ideas for news items and placing brand or designer features, we deliver results. Secondly, we work with our clients to map a strategic PR plan based on the below and deliver that through the below activities.

Our Fashion division services: Women’s, Men’s and Accessories Expertise

– Media relations – UK, Europe and global
– Sample trafficking and showroom support
– Product placement, news editorial, feature story campaigns and brand profiles globally / per market
– Seasonal press days
– Media appointments, one to ones and designer introductions for new and established designers
– Relaunches of established brands and brand repositioning strategies
– Brand and new product launches
– Online PR strategies to mirror all activity
– Blogger engagement
– Strategic planning: PR and brand planning, media strategies – globally / per market
– Partnerships, collaborations and sponsorship
– International fashion week catwalk shows and event media integration
– Celebrity VIP outreach, dressing, bespoke, red carpet, endorsement and ambassadorship
– Store retail PR and events
– Creating collaborations between clients and other brands
– Event creation and management (UK / Europe / Global)
– In-house team extension support
– Mainline and Secondary Line Programs
– Media Training for designers and CEO’s